Webpressroom Associates - the complete solution to media communication needs


Webpressroom Media Training
Webpressroom provides strategies on being the News and Making the News
Being a spokesperson for a organization can be intimidating if you are unfamiliar with the media business. Webpressroom prepares your spokespeople to deal effectively and efficiently with the media. We will educate your key managers and executives on the inner working of the press, how to handle an interview and how to develop a good working relationship with the each form of media .

This insider knowledge gives you and your organization the edge when it comes to media interviews. When you understand how the media works, you can effectively manage responses and get your message heard in any interview. Learn to play the media game with integrity and credibility.

Our Media Training Sessions includes the following:

What is Media: A close up look at each form of media and their story angles
The News: Description of News, the mechanics and lifespan of a news story
The Reporter: What to do when the Media Calls. How and when to respond to the media
Media Contacts: Specifics of media contact management. Maintaining media lists
The Interview: How to handle a difficult interview. What to say and not to say
Crisis Communication: How to develop and implement a comprehensive response plan
The Follow up: Follow up to your story and how to handle and respond to adverse situations
Personal Interview: On Camera interview, assessment and critique by Webpressroom staff


Media Relations
Let Webpressroom manage the press leading up to and during your event. We have established relationships with the media across Canada and understand how to get the right story to the right journalist in the right media. Whether it's through print, radio, television, or the Internet, we'll get your message heard. Not only can we write the story, we can also record it in audio or video. Webpressroom's Tim Hern is an experienced radio and television reporter. He uses state of the art computer technology to record broadcasts and distributes them to hand-picked radio stations and electronic media across the country…or around the world.

Customized Media Release Distribution
Let Webpressroom custom build a media distribution list tailored to YOUR needs. Lots of companies can distribute news releases, but none of them take the extra time to customize it the way Webpressroom does.
We'll tailor the distribution list to your exact requirements - no shotgun approach from us. We'll make sure it
goes to the media outlets AND the journalists you want targeted. Webpressroom will maintain your lists and update them periodically to ensure your releases always go to fresh, up-do-date addresses. When we distribute your press release, we also create a simple, no-frills virtual press room for you - allowing journalists to easily access all the information they seek.


©2008 Webpressroom Media. All rights reserved.
e-mail info@webpressroom.com.
Tel: (613) 489-3299 or 799-1908